How AI is reshaping marketing
Updated: Feb 7, 2019
With the advancement in AI, the dynamics of the marketing industry are changing significantly but how. Find out in the article below by CIO.com.
Here's an excerpt from the article.
Artificial intelligence (AI) has come a long way since its inception. The rise in AI-powered marketing is taking the load off many marketers, and delegating to machines, allowing marketers to refocus their efforts onto marketing that matters and giving marketers more time to address any challenges that come their way.
As we have begun teaching machines how to understand humans, AI is learning and evolving, and with that, so are marketers’ abilities to develop highly insightful campaigns.
You can read the full article here.